Hi and welcome to Advanced Installer forum.
I want to let you know that there are fields that support specific types of data. You try to use a PseudoFormatted data type in a field which doesn't support this data type. You can read about these types in the documentation: http://www.advancedinstaller.com/user-g ... atted.html
So you must use [ProductName] instead of [|ProductName].
All the best,